Digital product · Sell online with Vonza

Sell Digital Downloads Online with Private Links

A digital download is any file someone pays for and receives at once: a PDF, a video, an audio file, a ZIP of assets, a 3D model, a font, a dataset. This page covers the delivery itself, the part every type of download shares, and how Vonza’s Digital product handles it: file types and sizes, private links, download limits, access expiry and the places a download can sell.

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Included in every Vonza plan, 14-day free trial.

What people sell as digital downloads

Digital downloads are the catch-all category, and the mix on creator stores is wide: a photographer’s stock photo packs, a musician’s stems and sample packs, a developer’s code snippets and UI kits, a teacher’s lesson videos, a knitter’s patterns, a 3D artist’s models, a podcaster’s bonus episodes, a researcher’s dataset. What they share is that the product is the file and the whole sale happens in the time it takes to pay and click Download.

Whatever the file, buyers expect the same things: delivery the second payment clears, a file that is really theirs rather than a link on a shared drive, a way to download again later and a store that looks like it belongs to the person they follow. Sellers want the mirror image: files that are never public, a cap on how many times a buyer can download, control over how long access lasts and a record of every sale.

What sells

Stock photo and video packs
Sample packs, stems and sound effects
Code, UI kits and 3D models
Patterns, fonts and clip art
Lesson videos and audio programmes
Datasets, swipe files and research

What buyers expect

The file the moment payment clears
A copy that is theirs, not a shared-drive link
Downloads again later
A store that looks like the creator’s own

How Vonza delivers digital downloads

Every download on Vonza goes through the same Digital product, so these rules hold for a 2 MB PDF and a 4 GB video course alike.

Any file type, up to 5 GB each
PDF, EPUB, Office documents, ZIP, images, video, audio and text are all accepted. Each file can be as large as your plan’s file size allows, and 5 GB is the most any plan allows. A product can carry several files.
Private links, signed for 15 minutes
Buyers get private links that expire; the files are never public. Each click on Download creates a fresh link that lasts 15 minutes, so a link copied out of a thank-you page is dead within the quarter hour.
100 downloads per buyer by default
Every buyer can download 100 times unless you say otherwise. Your store’s Downloads settings set “Downloads per purchase” from 1 upwards and “Download links expire after” from one day to ten years, or never.
Access expiry per product
Give a product an access expiry in days, for a seasonal file or a time-boxed resource, or leave access open.
Release over weeks
Group a product’s content into weeks and unlock each a week after purchase, with an optional email when a week opens.
Links and text, not only files
A Digital product’s content holds links and text too, so a download can arrive with its instructions and a link to a private video. A product that is only a link sells as a Link product instead.
Thank-you page, receipt, account and resend
Buyers see “Download your files” on the thank-you page and the receipt and find every download in their Vonza account; you can resend a digital product from the order.

Pricing options that fit digital downloads

Downloads use every pricing kind the store has, and the right one depends on how the file is used.

One-time
One price, paid once, for a pack or a single file.
Free
A Free download shows a “Get it free” button and turns every taker into a contact tagged with the product’s name, which is how a download becomes a lead magnet.
Pay what you want
Set a minimum and an optional maximum and let buyers choose, for a tip-jar release or a sample.
Subscription
A monthly sample pack or a weekly stock photo drop is a Subscription charged weekly, monthly or yearly, with optional free-trial days.
Instalments
Split a high-priced asset library into several payments on a schedule you set.
Compare-at, scheduled sale and an additional fee
Show a struck-through price, schedule a sale between dates, and add an extra line at checkout, always added or the buyer’s choice, for a donation or rush delivery.

Bump: the extended pack or the source files

A download’s natural bump is a bigger version of itself: the extended terms of use as a separate product, the source files, the 4K version, the full sample library. One tick under the buy buttons adds it to the same payment, and the one-click offer after payment can propose the complete collection, charged to the card just used within 15 minutes.

How to start selling digital downloads on Vonza

Three ways to make the product page, and a fourth if you are moving a catalogue.

01
Blank
Choose Digital, name the download and upload the files. Nothing is public until you publish.
02
A template from one of 18 categories
Pick a finished page from the category that fits the file, E-books & guides, Presets, fonts & design, Music & audio or Software & licences among the 18, with over 100 templates between them.
03
Vonza AI, or a Shopify CSV
Describe the file in a few words, add a photo if you have one, and Vonza AI writes the product page and opens it in the editor, making a photo if you have none; it uses AI credits. Moving from Shopify? Import a product CSV of up to 5,000 rows with up to 10 images per product.

Where to sell digital downloads

A download has one product page and as many links to it as you need.

Your store
Every download on a photo-led product page, with search, collections, type filters and a cart, on your Vonza subdomain or your own domain.
A checkout page
A one-product payment page with its own link, for one download sold from an ad or an email.
Your link in bio
A buy button on your link-in-bio page for the file you are talking about this week.
A funnel
A funnel with the download as the offer or as the thank-you page upsell, delivered when the order completes.

What your product page looks like

Whatever the file, the product page shows it the same way: the photos or a preview, the price with any compare-at struck through, the highlights, Buy now and Add to cart, and the order bump beneath them.

1Photos with zoom and a promo video from your Cloud library
2The price, with any compare-at price struck through
3Highlights with pictures and details sections
4Add to cart, Buy now or Get it free
5One order bump beneath the buttons
6Its own URL, page title and meta description

More things to sell on Vonza

Everything you can sell on Vonza

Sell Ebooks Online from Your Own Store
A PDF, an EPUB or both, delivered the moment someone pays, with a launch price that ends on its own.
Sell Printables Online with Instant Delivery
Wall art, planner pages, worksheets and party kits as a PDF or ZIP, with every page size in one purchase.
Sell Templates Online: Canva, Notion and More
Canva, Notion, Figma, resume and slide templates, as a file or a private link revealed after payment.

Questions about selling digital downloads

About selling digital downloads on Vonza

PDF, EPUB, Office documents, ZIP, images, video, audio and text. Anything else goes in a ZIP. Each file can be as large as your plan’s file size allows, and no plan goes over 5 GB per file.

They are never on a public address. Every download uses a private link that lasts 15 minutes, created when the buyer clicks Download, and every buyer has a download limit, 100 by default.

Yes. Your store’s Downloads settings set “Downloads per purchase” and “Download links expire after”, from a day to ten years or never. A product can also have its own access expiry in days.

Yes. Release over weeks groups the content into weeks that unlock one by one after purchase, Week 1 right away, with an optional email when each week opens.

Yes. Price it at Free; the page shows “Get it free” and each taker becomes a contact in your People list tagged with the product’s name.

Yes. Import a Shopify product CSV of up to 5,000 rows, with titles, descriptions, prices and up to 10 images per product, then add the files to each Digital product.

On the thank-you page, on their receipt and in their Vonza account, where every order, download and booking sits. You can also resend the digital product from the order.

How many products you can publish depends on your plan; see the pricing page. The store is included in every Vonza plan, with a 14-day free trial.