# Sell Coaching Packages Online > A coaching package is a set of sessions sold as one thing: six calls over three months, a 90-day programme, a VIP day, a monthly retainer. On Vonza it is a Service product, paid once, in instalments or as a subscription, delivered with a “how to claim” note and anything else the client gets, and booked on your Vonza scheduling page. Coaching packages sell on Vonza as a Service product. Included in every Vonza plan, 14-day free trial. ## What people sell as coaching packages Coaches, consultants, tutors, trainers and therapists sell packages because a package sells an outcome rather than an hour. The common shapes: a discovery call plus a fixed number of sessions, a 6- or 12-week programme with a workbook, a one-day intensive, a monthly retainer with a set number of calls, a group programme with weekly calls, and a done-with-you package where the sessions come with templates and reviews between them. A package buyer expects to know what is included, how many sessions, how long each one is, whether it is online or in person, how long they have to use them, and what happens between sessions. They expect to pay in a way that fits a bigger price, often in instalments, and they expect a clear next step after paying: how to book the first call. ### What sells - Six- and twelve-session coaching programmes - Discovery call plus sessions - VIP days and intensives - Monthly retainers with a set number of calls - Group programmes with weekly calls - Done-with-you packages with reviews between sessions ### What buyers expect - Exactly what is included and for how long - Online or in person, and where - A price they can split - A clear way to book the first session ## How Vonza delivers a coaching package A coaching package is a Service product, the kind made for “coaching, sessions, done-for-you work”, and its content is what the client gets after paying. - **The “how to claim” note**: The Content tab holds what buyers get after paying: how to claim the service, plus any files or links. Write the note in your words, for example “Book your session at the link below within 30 days of buying”, and it shows on the thank-you page and in the buyer’s account. - **Duration, location and notes**: The Service product carries the session length in minutes, the location, online or an address, and notes shown to the buyer, so the package page answers the “how long and where” questions itself. - **Book the sessions on your scheduling page**: Booking itself happens in Vonza Scheduling, not inside the store. Put your booking link in the claim note, and the client picks a time on your appointment scheduling page, where booked sessions and session packs live. See [Vonza appointment scheduling](https://vonza.com/appointment-scheduling). - **Files and links alongside**: Add the welcome pack, the intake form link and the workbook as files and links on the same product, delivered through private links that expire. - **Bundle the programme**: Sell the sessions as a Service product and bundle them with the workbook and the journal in a Bundle of 2 to 20 products at one price, with the saving shown. - **Every client, every order, in one place**: Each purchase lands in Orders and Customers with the client’s details, their payments and a note, and the client sees the package, its claim note and any files in their Vonza account. ## Pricing options that fit coaching packages Packages carry higher prices than files, so the pricing kinds that split or recur matter most. - **One-time**: One price for the package. - **Instalments**: Split the package into several payments, weekly, monthly or on your own interval. The price that stalls a buyer in one go closes in three. - **Subscription for a retainer**: A monthly retainer is a Subscription charged weekly, monthly or yearly, with optional free-trial days. - **Pay what you want for a first session**: Offer a first session at pay what you want with a minimum, so new clients choose their entry point. - **Compare-at and an enrolment window**: Show the regular price struck through and schedule the enrolment price between a start and an end date. - **An additional fee line**: Add an extra line at checkout, always added or the buyer’s choice, for materials or a rush slot. ### Bump: the workbook or an extra session Offer the companion workbook as a bump under the buy buttons and at checkout, charged in the same payment, or an extra session as its own Service product. After payment a one-click offer can propose the next tier, charged to the card just used within 15 minutes. ## How to start selling coaching packages on Vonza A package page is mostly words about the outcome, and two of the three ways write them for you. 1. **Blank**: Choose Service, name the package, write the claim note and set the duration and location. 2. **A template from Coaching & services**: Start from a finished product page in the Coaching & services category, one of 18 categories with over 100 templates, with the highlights and extras a package needs already written. 3. **Vonza AI**: Describe the programme and who it is for, add your photo, and Vonza AI writes the page and opens it in the editor. It uses AI credits. ## Where to sell coaching packages A package is sold at the end of a conversation more often than from a search, so each conversation needs a link. - [Your store](https://vonza.com/store): The package on your store beside your workbooks and courses, so a client who came for a download finds the programme. - [A checkout page](https://vonza.com/checkout): A one-product payment page for the package, with its own link for the end of a discovery call. - [Your link in bio](https://vonza.com/link-in-bio): A buy button on your link-in-bio page for the programme you are enrolling this month. - [An application funnel](https://vonza.com/application-funnel): A funnel that qualifies the client with an application, then sends them to the package’s checkout. ## What your product page looks like A Service product page reads like a programme page: your photo, what is included in the highlights, the session length and location from the product, the price with instalments offered at checkout, and the workbook bump beneath the buy buttons. - Photos with zoom and a promo video from your Cloud library - The price, with any compare-at price struck through - Highlights with pictures and details sections - Add to cart, Buy now or Get it free - One order bump beneath the buttons - Its own URL, page title and meta description ## More things to sell on Vonza - [Sell Ebooks Online from Your Own Store](https://vonza.com/sell/ebooks): A PDF, an EPUB or both, delivered the moment someone pays, with a launch price that ends on its own. - [Sell Printables Online with Instant Delivery](https://vonza.com/sell/printables): Wall art, planner pages, worksheets and party kits as a PDF or ZIP, with every page size in one purchase. - [Sell Templates Online: Canva, Notion and More](https://vonza.com/sell/templates): Canva, Notion, Figma, resume and slide templates, as a file or a private link revealed after payment. [Everything you can sell on Vonza](https://vonza.com/sell). Related pages: [appointment scheduling](https://vonza.com/appointment-scheduling), [scheduling for coaches](https://vonza.com/scheduling-for-coaches), [checkout pages](https://vonza.com/checkout), [pricing](https://vonza.com/pricing). ## Questions about selling coaching packages ### How does a client book sessions after buying a package? The package’s “how to claim” note tells them, for example “Book your session at the link below within 30 days of buying”, with your Vonza scheduling link beneath it. Booking happens on your appointment scheduling page, not inside the store. ### Can clients pay for a package in instalments? Yes. Price the Service product as Instalments and choose the number and interval of payments. Instalments and subscriptions need a card payment through Stripe or Paystack; PayPal is for one-time payments only. ### Can I sell a monthly retainer? Yes. Price it as a Subscription charged weekly, monthly or yearly, with optional free-trial days, and put the booking link and the monthly session count in the claim note. ### Can I include a workbook with the package? Yes. Add it as a file on the Service product, offer it as an order bump, or sell the package, the workbook and the journal together as a Bundle at one price with the saving shown. ### Does the store show my calendar? No. The store sells the package and shows the session length, location and your claim note; your calendar, availability and booked sessions live in Vonza Scheduling, which the claim note links to. ### Can I sell in-person and online packages? Yes. Each Service product carries its own location, an address or online, so list the in-person intensive and the online programme as two products. ### Can I sell a one-off discovery session? Yes. Make it a Service product at a one-time price, pay what you want with a minimum, or Free, with the claim note pointing to your booking link. ### Where do I see who bought? In Orders and Customers: everyone who bought, their orders and payments, instalments still to pay, notes and tags, with a CSV export. The client sees the package and its claim note in their Vonza account.