# Creators Video Sales Funnel Template

> A video sales funnel lets a creator do what they already do well: talk to camera. Every page of this template leads with a video, from the sales pitch to the checkout walkthrough to the welcome, so a toolkit, a template pack or a course sells in the creator’s own voice.

The Vonza Funnels template “Creators video sales funnel” (goal: sales, industry: Creators): Sell from a video: a video sales page, a checkout with a walkthrough, a one-click upsell and a welcome video.

## What the creators video sales funnel template is for

Creators have an audience that knows their face and voice. A page full of text throws that away. The video sales shape keeps it: a video sales page carries the pitch, the checkout plays a short walkthrough of what is inside while the buyer fills in the form, the upsell opens with a video and the thank-you page is a welcome video. The template fixes those four designs so the funnel feels like one piece.

The pages hold a video block where your recording goes; the template does not ship a video, and the library never ships invented numbers or customers, so the quote placeholders are labelled for you to replace. What the funnel sells comes from your own items: a digital product, a course, a bundle or a membership, with its pricing plans or one price you set.

## The steps and what each page carries

4 steps, in the order a visitor sees them. Each step is a page built from one of the library's designs and opens in your brand colours and fonts.

### Step 1: Video sales page (Sales page)

Explain your offer and send people to checkout.

The video sales page uses the “Video sales page” design: a video hero with the headline and a short paragraph, a feature list of what is included, three outcome cards, labelled quote placeholders, an FAQ and a closing call to action. It must come before the checkout and can show the item’s price card so the checkout sells what the viewer chose.

Worth doing: Record the pitch in one take and keep it under a few minutes; the bullets under it carry the detail.

Designs this step can switch to: Classic sales page, Full-bleed photo, Long-form sales letter, Video sales page, Options side by side, Minimal. The template fixes this design; “Change design” still offers the others.

### Step 2: Checkout (Checkout)

Take the payment.

The checkout page uses the “Video walkthrough” design: a video hero, the live two-column checkout and a feature list with a photo. The checkout sells your item with its plans or one override price, takes up to five order bumps and the payment methods you have connected, including card, PayPal, Apple Pay, Google Pay and Klarna.

Worth doing: Make the walkthrough a screen recording of the product itself; seeing the files or lessons answers “what do I actually get”.

Designs this step can switch to: Product beside the form, Photo banner, Minimal, With a review and FAQ, Card over a photo, Video walkthrough. The template fixes this design; “Change design” still offers the others.

### Step 3: Upsell (Upsell)

Offer one more thing right after a purchase.

The upsell page uses the “Video first” design: a video hero, the live offer card with Yes and “No thanks”, and a split band explaining why it goes with the order. A buyer who paid by card adds it with one click; “No thanks” moves on to the welcome page.

Worth doing: Offer the natural next thing, such as a playbook beside a toolkit, and say the price in the video as well as on the card.

Designs this step can switch to: Notice and offer card, Full-bleed photo, Countdown, Video first, Minimal, Card over a photo, with reviews. The template fixes this design; “Change design” still offers the others.

### Step 4: Welcome (Thank you)

Confirm and tell people what happens next.

The welcome page uses the “Welcome video” design: a video hero with a short welcome, the order summary and a “what happens next” band. The order summary comes from the purchase, so nothing here needs typing except your welcome.

Worth doing: Tell buyers exactly where the files or lessons are and how to reach you; a welcome video cuts support questions.

Designs this step can switch to: Centred confirmation, Full-bleed photo, Photo beside the message, Card over a photo, Minimal, Welcome video. The template fixes this design; “Change design” still offers the others.

## What to change first

A template is a starting point. These are the four edits that turn the placeholder funnel into yours.

- **The four videos**: Each page has a video block waiting for a recording: the pitch, the walkthrough, the upsell and the welcome. Record them in the order the buyer sees them.
- **What the funnel sells**: Pick your published item in the checkout step and copy its plans or set one price. Only published items can be sold, so publish the product first.
- **The feature list and quotes**: Replace the included-items bullets with the real contents and either paste quotes you have permission for or remove the quote block.
- **Tracking**: Add your Facebook Pixel, Google tag or Google Tag Manager id in the Tracking tab so page views, leads and purchases reach your ads account.

## Who it suits

The template suits creators selling a digital product to an audience that already watches them. It is the shape to pick when your best sales come from talking, not writing.

- YouTubers and podcasters selling a toolkit, a preset pack or a template bundle
- Newsletter writers and streamers launching a paid course
- Designers and photographers selling digital downloads
- Creators who want a checkout that looks like their channel, not a generic cart

## How to start

The template is in the Sales goal and the Creators industry. Start from Templates when your videos are recorded; start with Vonza AI when you want the written parts drafted first, then drop the videos in.

1. **Choose the new Funnels**: Start your 14-day free trial and, in Funnels, choose “Try the new Funnels”. Classic funnels keep working and you can switch back any time.
2. **Pick the template**: Open Templates, filter by goal or industry, and pick this template. It opens on the canvas in your Brand Kit colours and fonts, every page ready to edit.
3. **Or let Vonza AI pick it**: Choose “Write it with AI”, describe your offer and who it is for, pick a goal and a tone. Vonza AI picks the template from your brief and writes the copy of every page. It uses AI credits.
4. **Publish**: Fix anything the publish check lists, then publish on your Vonza sub-domain or a connected custom domain at /fn/your-address, and share the link, an embed or a QR code.

## The automation recipe that fits

Recipe: Abandoned checkout

Switch on the “Abandoned checkout” recipe. Creators send a lot of traffic in bursts, and a share of it reaches checkout and leaves. The recipe emails a lead who reached checkout and did not buy within a wait you set, from 5 minutes to 7 days. It only follows up leads the funnel already knows, people who opted in or bought before, never anonymous visitors.

1. Trigger: a lead leaves checkout without buying.
2. After how long without buying: one hour.
3. Send email: a link back to the checkout and the walkthrough video.
4. Wait one day, then only continue if the lead still has not bought.
5. Send SMS if SMS is in your plan, or a second short email.

Every recipe is created switched off. Edit it, run “Test run” to send everything to yourself, then switch it on.

Read about the shape, the builder and Vonza AI: [Video sales letter funnel](https://vonza.com/video-sales-letter-funnel), [Sales funnel builder](https://vonza.com/sales-funnel), [AI funnel builder](https://vonza.com/ai-funnel-builder), [Product launch funnel](https://vonza.com/product-launch-funnel).

## More funnel templates

- [Fitness Sales Letter Funnel Template](https://vonza.com/funnel-templates/fitness-sales-letter-funnel): A four-step fitness sales letter funnel: a long-form sales letter, a checkout with a review and FAQ, a 30-minute countdown upsell and a thank-you page.
- [Online Store Sales Funnel Template](https://vonza.com/funnel-templates/online-store-sales-funnel): A five-step store sales funnel: a product sales page, a checkout with order bumps, a one-click upsell, a downsell and a thank-you page with the order summary.
- [Wellness Sales Funnel Template](https://vonza.com/funnel-templates/wellness-sales-funnel): A five-step wellness sales funnel: a calm sales page for a programme, a checkout, a one-click upsell for a companion series, a downsell and a thank-you page.

[All 41 funnel templates](https://vonza.com/funnel-templates)

## Frequently asked questions

### What is a video sales funnel?

A video sales funnel is a sales funnel whose pages lead with video: a video sales page that pitches the offer, a checkout that plays a walkthrough, an upsell led by a short clip and a welcome video after purchase. The Vonza template has those four steps with the video design fixed on each.

### Does the template include videos?

No. Each page has a video block where your own recording goes. The library ships no fake data: no invented videos, customers, ratings or prices. Quotes on the pages are labelled placeholders for you to replace or remove.

### What can a creator sell through the funnel?

Any published item on your Vonza account: a digital or physical product, a course, a bundle, a membership, a community, a degree or a paid event. The checkout copies the item’s own pricing plans or uses one override price, and a price of zero makes the step free.

### How does the one-click upsell work?

A buyer who just paid by card can add the upsell with one click, without entering card details again. It works for one-time, pay-what-you-want and plans priced at zero; for other plans the pay form shows. If they click “No thanks” the funnel moves them on to the next step, and the decline can start a follow-up automation.

### Can I see where people drop off?

Yes. Each funnel’s Stats show page views, unique visitors, leads, orders, revenue and conversion for 7, 30 or 90 days, with a step-by-step drop-off view, devices and sources. Add your Google tag in the Tracking tab and a Google Analytics section appears once it has collected visits.

### Which pixels can the funnel fire?

The Tracking tab takes a Facebook Pixel id, a Google tag id (G- or AW-), a Google Tag Manager id, and your own code for the page head and the end of the page. It sends page view, lead and purchase events, for the whole funnel or per step. Pixels run on live pages only.