Uyi Abraham CONTENT MANAGER 13 min read

Are you looking for an in demand small business to start in 2024? Whether you want to become your own boss or boost your income, starting a small business is an excellent way to build financial stability.

In this blog post, we will help you discover 10 popular small business ideas to start in 2024. From online tutoring to event planning, the list goes on. Without wasting anymore of your time, let’s get to it.

Here’s a list of the top 10 small business ideas, you can start to boost your bank account in 2024.

Small Business Ideas

Pet Care Service

Do you like taking good care of pets? If so, starting a pet care service could be just the perfect fit for you. Services like pet sitting, dog walking, and pet grooming are in high demand, especially in today’s busy world where many pet owners struggle to find the time to give their pets the attention they need.

Pros of pet care service:

  1. You set your own hours, making it easier to achieve work-life balance and accommodate other commitments.
  2. You can offer a range of services, including pet sitting, dog walking, grooming, training, and boarding, allowing you to cater to various customer needs.
  3. If you provide excellent service, you can build a loyal customer base that returns to you whenever they need pet care services.

Cons of pet care service:

  1. Caring for animals can be physically demanding, especially if you’re handling larger dogs or multiple pets at once.
  2. Working with animals carries inherent risks, and there’s always a potential for accidents or injuries to pets or humans.
  3. While you have some flexibility, pet care often involves working during evenings, weekends, and holidays to accommodate clients’ schedules.

 Key Steps to Starting a Pet Care Business:

  1. Market Research: Identify your target market, analyze competitors, and determine which pet care services are in demand in your area.
  2. Business Plan: Create a business plan outlining your services, pricing, marketing strategy, and financial projections.
  3. Supplies and Equipment: Purchase high-quality pet care supplies, equipment, and safety gear.
  4. Pricing: Set competitive yet profitable pricing. Consider offering package deals or discounts.
Pet Care Services

Health and Wellness

A lot of people are prioritizing their health and wellness. As a result, health and wellness-related businesses are on the rise, offering tremendous potential for success in 2024.

From fitness studios and yoga centers to organic skincare products and healthy meal delivery services, there are countless opportunities to tap into this booming market.

Pros of health and wellness business:

  1. Helping people improve their health and well-being can be personally rewarding and fulfilling.
  2. There’s a wide range of niches within the health and wellness sector, including fitness coaching, nutrition counseling, mental health services, and holistic therapies, allowing you to find a niche that aligns with your expertise and passion.
  3. Many health and wellness businesses can be run online, offering flexibility in terms of location and work hours.

Cons of health and wellness business:

  1. The health and wellness industry is very competitive.
  2. It may take time to build a client base.
  3. Dealing with clients’ health and well-being issues can be emotionally taxing.

Key Steps to Starting a Health and Wellness Business:

  1. Client Contracts: To avoid misunderstandings, it’s important to create clear and concise client contracts that outline your services, fees, and expectations.
  2. Setting Prices: Determine competitive yet profitable pricing. Consider offering tiered packages to attract numerous clients.
  3. Training: If required, obtain necessary certifications or training in your chosen health and wellness field to build trust with clients.
  4. Customer Service: Focus on excellent customer service to build a positive reputation and encourage repeat business and referrals.

House Cleaning

House cleaning is not always what people enjoy or have the time and energy to do, however a clean and organized home is the desire of many people. Since they can’t do it, they will need people to help them out. If you are someone that is good at cleaning houses, this business is perfect for you.

Pros of house cleaning business;

  1. Cleaning services are in constant demand, making it a recession-resistant business.
  2. All you need to start arecleaning supplies and equipment.
  3. As your business grows, you can hire and train employees to handle more clients, increasing your income potential.

Cons of house cleaning business:

  1. Cleaning can be physically demanding, requiring stamina and attention to detail.
  2. The cleaning industry can be competitive, with many local providers. You’ll need a strategy to stand out.
  3. If you expand and hire employees, managing them can be challenging.
  4. Dealing with dissatisfied customers or challenging cleaning tasks can be stressful.

Key Steps to Starting a House Cleaning Business:

  1. Supplies and Equipment: Purchase cleaning supplies, equipment, and uniforms. Ensure they meet industry standards.
  2. Marketing: Develop a marketing plan that includes a professional website, social media presence, business cards, and flyers. Let people know what you do.
  3. Client Contracts: Create clear and concise client contracts that outline services, fees, and expectations.
  4. Customer Service: Focus on excellent customer service to build a positive reputation and encourage repeat business and referrals.

Car Wash and Detailing

If you know how to wash cars, and make them look as good as new, then you should try out this business.

Basic equipment like a pressure washer and cleaning supplies are all you need to get started.

Pros of car wash and detailing:

  1. Your service will always be in demand as cars constantly get dirty and require cleaning.
  2. Satisfied customers will always come back, providing a steady source of income.
  3. You can cater to different client needs by offering a range of services, from basic exterior washes to full interior and exterior detailing.

Cons of car wash and detailing:

  1. It can be physically demanding, especially if you’re working on multiple vehicles in a day.
  2. You are held responsible for damage to customer’s cars.
  3. Equipment is costly to maintain.

Key Steps to Starting a Car Washing and Detailing Business:

  1. Insurance: Acquire liability insurance to protect your business in case of accidents or damage to customers’ vehicles.
  2. Supplies and Equipment: Purchase high-quality cleaning supplies, equipment, and safety gear.
  3. Pricing: Set competitive yet profitable pricing. Consider offering package deals or loyalty discounts.
  4. Customer Service: Ensure your customers are always pleased with your service.
Car Washing and Detailing

Freelance Writing

Freelance writing is a job that requires skill, patience and dedication. If you have a way with words and enjoy writing, you should consider being a freelance writer.

As a freelance writer, you can write blog posts, articles, product descriptions, and more for clients in various industries.

Pros of freelance writing:

  1. Freelance writing is very flexible; allows you to set your own schedule and work from anywhere with an internet connection.
  2. It allows you to express your creativity and passion through writing and storytelling.
  3. No overhead cost; most of the tools you need are available online.
  4. Huge earning rates especially for experienced and highly skilled writers.

Cons of being a freelance writer:

  1. Freelance income can be inconsistent at times.
  2. Handling multiple clients, deadlines, and revisions can be challenging and time-consuming.
  3. Late or non-payment by clients can be a challenge.

Key Steps to Starting a Freelance Writing Business:

  1. Skill Assessment: Evaluate your writing skills, strengths, and areas of expertise to determine your niche and target audience.
  2. Portfolio Development: Create a portfolio of your best writing samples to showcase your skills to potential clients.
  3. Online Presence: Create a professional website and establish a strong online presence through social media and platforms like LinkedIn, Fiverr and Upwork.
  4. Time Management: Invest in tools or apps to help manage your schedule and tasks efficiently.

Event Planning and Decoration

An event planning and decoration business involves organizing and decorating events like weddings, parties, and conference meetings.

The planner and decorator takes care of all aspects of the event, from choosing venues and managing budgets to creating themes and setting up decorations. The ultimate goal is to provide clients and their guests with memorable and well-executed experiences.

Pros of event planning and decoration business:

  1. Event planning and decoration business can help harness your creativity.
  2. There is always something to celebrate, making event planners and decorators to be in high demand.
  3. You can set your own hours, which can be particularly useful for accommodating client meetings and event setups.

Cons of event planning and decoration business:

  1. As a beginner it may take time to secure clients.
  2. Meeting tight deadlines and managing multiple aspects of an event, from logistics to decor, can be stressful.
  3. It can be physically demanding; it involves heavy lifting and long hours on your feet.
  4. There’s a risk of accidents, damages, or unforeseen issues at events, which requires liability insurance.

Key Steps to Starting an Event Planning and Decoration Business:

  1. Skill Acquisition: Acquire good event planning and decoration skills to increase your value in the marketplace. Become an expert in your niche.
  2. Market Research: Identify your target market, analyze competitors, and understand local event trends and preferences. Discover what is trending and upgrade your skills accordingly.
  3. Online presence: If you want to be known globally, put yourself in the global space. Create an online presence with your websites and social media handles, by uploading photos and videos of your work.
  4. Inventory and Equipment: Invest in event decor, equipment, and supplies, such as tables, chairs, linens, and decorative items.
Event Planning

Tutoring and Online Course

If you have in-depth knowledge on a subject or topic, consider sharing your knowledge by offering tutoring services. You can also create and sell your courses and educational materials online through platforms like Vonza, Teachable, and Udemy.

Pros of tutoring and selling online courses:

  1. It is fulfilling and rewarding.
  2. You get to set your own schedule and work from anywhere.
  3. Ability to expand your reach and impact by offering online courses.
  4. Online education is always in high demand.

Cons of tutoring and selling online course:

  1. Due to high competition it may be difficult to scale your business.
  2. Managing student needs and expectations can be challenging at times.
  3. You must keep learning to stay updated with educational trends.

Key steps to becoming a tutor and an online course creator;

  1. Identify Your Expertise: Define your subject area to provide effective tutoring to your students.
  2. Create a Curriculum: Develop a structured curriculum tailored to your students’ or readers needs.
  3. Online Presence: Consider creating a professional website or profile on tutoring platforms to showcase your expertise.
  4. Launch: Launch your course, monitor its performance, and gather feedback for improvements.

E-commerce Store

Starting an E-commerce business can be a lucrative venture. From selling handmade products on platforms like Etsy to launching your own online store, there’s a lot you can do on e-commerce stores.

Pros of ecommerce stores:

  1. Allows you to reach a wider audience
  2. It is cost effective
  3. It is fast and flexible

Cons of ecommerce stores:

  1. There’s risk of data privacy and online security
  2. You don’t get to know or build personal relationship with your customers
  3. Challenges with shipping

Key steps to starting an ecommerce business

  1. Identify your specialty; Your specialty is that unique product you sell that makes you stand out from the crowd.
  2. Identify your target audience; These are the set of people you aim to reach with your products online. You can discover them through market surveys.
  3. Offer high quality products; If you must succeed in this competitive market place, you must offer good quality products.
  4. Market Your StorePromote your online store through various marketing channels. This may include SEO (Search Engine Optimization), social media marketing, email marketing, paid advertising (e.g., Google Ads or Facebook Ads), and content marketing.

Social Media Marketing

Social media platforms like Facebook, Instagram, and Twitter offer a lot of opportunities for promoting your online business. By creating compelling content, engaging with your audience, and running targeted ads, you can increase your online visibility and drive more traffic to your website.

Pros of social media marketing:

  1. It can help increase brand awareness
  2. Social media marketing costs less than traditional marketing.
  3. Builds brand reputation and loyalty

Cons of social media marketing:

  1. It’s difficult to measure return on investment (ROI)
  2. Your business growth depends on  your audience
  3. It can be frustrating at times, it’s also quite slow.

Key steps to becoming a social media marketer:

  1. Understand Social Media Platforms: Get to understand how important social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok work. Each platform has its unique audience and features.
  2. Identify Target Audience: Understand your target audience’s demographics, interests, and pain points.
  3. Develop Strong Communication Skills: To be an Effective social media marketer you must have excellent written and verbal communication skills. Practice writing compelling and concise content.
  4. Stay Updated with Trends: Social media is ever changing. Stay updated with latest trends, algorithm changes, and new features on social platforms.


As a dropshipper all you have to do is find suppliers who will fulfill orders on your behalf. Set up an online store, and market your products without having to carry or own inventory.

 With the rise of platforms like Amazon and Shopify, it’s easier than ever to start your own dropshipping business.

Key steps to starting a dropshipping business:

1. Choose your Dropshipping Niche: Select a niche or product category that interests you and has demand in the market. Research trends, competition, and target customer demographics to identify a profitable niche.

2. Find Reliable Suppliers: Identify and partner with reliable suppliers or wholesalers who offer dropshipping services. Some popular options include AliExpress, SaleHoo, and Oberlo (integrated with Shopify).

3. Build an Online Store: Choose an ecommerce platform to host your online store. Shopify, Vonza and BigCommerce are popular options. Customize your store with a user-friendly design, product categories, and payment gateways.

4. Source Products: Browse your chosen supplier’s catalog and import product listings to your online store. Ensure that you include high-quality images, detailed descriptions, and competitive pricing.

Pros of dropshipping business:

  1. You don’t have to invest a lot of money upfront to get started.
  2. Dropshipping allows you to run your business from anywhere in the world, as long as you have an internet connection.

 Cons of dropshipping business:

  1. Dropshipping business has a high level of competition in the market.
  2. Requires effective marketing and social media management skills to reach your target audience and drive traffic to your store.


Starting a small business requires consistency, determination and patience. I really hope you were able to identify a business idea that resonated with your passions and interests from the above list. Now that you already know which small business to take on, it’s time to get started. Don’t wait for tomorrow to start; procrastination is a disease, it won’t do you any good.

Start your 14-day Trial today to start and launch your online business on Vonza. Make money while you sleep!

Uyi Abraham is an award-winning business coach, serial entrepreneur, strategist and a best-selling author. He has been educating people on business and success principles for over 20 years. He is the founder of – a SaaS company that makes it easy for entrepreneurs to start and grow a profitable online business.

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