Anowar CONTENT MANAGER 4 min read

Choosing a coaching niche is an important first step to developing your online or offline coaching business. A good place to start in your coaching business is

There are so many coaching niches available today that it’s sometimes overwhelming on which coaching path to follow or hire.

You’ll come across as totally scattered to your potential clients, without a clear niche.

What service can you offer in your area that no one else does?  Offering general broad service is the cause that many coaches and counselors fail.  Having a hook is the thing that will distinguish you from your competitors.  If you were the same what would be the reason for them to pay out of pocket costs.  They could just use an in-network therapist.

You’ll find that it’s difficult to write a plethora of useful information products and programs to market and sell from your website, without the range that a coaching niche provides.

Don’t be average and spend your life covering all types of coaching.  Get serious about a specific coaching niche and be amazing!   Basically, your niche assists you in focusing and positions you on a path to get started!

How to choose your coaching niche?

It’s not really a big deal choosing a niche.  Your niche is simply a mix of your passions, current skills, and expertise, combined with a specific area of the market you can fully understand and relate to.

To make it easier to read, this list has been loosely categorized. Several niches belong in multiple categories.  I’ve avoided duplicate in order to list 150 different ideas.

These will help you find your niche


1. Interview Skills

2. Retirement

3. Advancement

4. Job Search

5. Career Transition


6. Strategic Planning

7. Management

8. Executive Coaching

9. Mergers and Acquisitions

10. Team Building

Arts and Creativity

11. Music

12. Dancing

13. Acting

14. Singing

15. Writing

16. Photography

17. Painting

18. Crafts

19. Drawing

20. Charisma

21. Voice

22. Speech

23. Film

Life Improvement

24. Grief

25. Anxiety

26. Stress Relief

27. Law Of Attraction

28. Depression

29. Life

30. Autism

31. Happiness

32. Addiction

33. Peer

34. Fear

35. Emotional intelligence

36. Motivational

37. Confidence 

38. Prayer 

39. Attitude

40. ADHD

41. Group


42 Stress

43. Journaling

44. Re-birthing

45. Reiki

46. EFT

47. Yoga

48. Art

49. NLP

50. Hypnotherapy

51. Breathing

52. Tantra


53. Living Overseas

54. Mixed Families

55. Dating

56. Parenting

57. Ageing Parents

58. Funeral

59. Family

60. Military Family

61. Marriage

62. Adoption

63. Stay-At-Home Parent

64. Single mother

65. Single Dad

66. Family Trauma

67. Attachment Parenting

68. Alternative Schooling

69. Divorce/Separation

Health and Wellness

70. Competitive Sport

71. Exercise

72. Fitness

73. Nutrition

74. Raw, Vegan, Or Vegetarian

75. Specific Diet Type

76. Specific Health Problem

77. Weight Loss

78. Fat burning

Life Skills

79. Self Confidence

80. Getting Organized 

81. Assertiveness

82. Life 

83. De-clutter

84. Lifestyle Design

85. Personal Image

86. Communication Skills (Effective Listening, Questioning, Rapport Building, etc.)

87. Interior Design

88. Work/Life Balance

89. Financial Management

90. Time Management

Love and Sex

91. Dealing with Loss

92. Online Dating

93. Divorce

94. Gay

95. Bisexual

96. Cross Cultural

97. Better Sex

98. Orgasm

99. Polyamorous

100. Passion


101. Productivity

102. Motivation

103. Goal Setting and Achievement

104. Challenge

105. Procrastination

106. Change

107. Fulfillment

108. Endurance

109. Accomplishment

110. Dream

Professional Skills

111. Communication

112. Public Relations

113. Strength

114. Management

115. Negotiations

116. Project Management

117. Customer Service

118. Leadership

119. Sales/Marketing

120. Public Speaking

Small Business

121. Marketing

122. Branding

123. Getting Online

124. Entrepreneur

125. Starting a Business

126. Social Media

127. Sales

128. Image

129. Retirement

130. Finance

 131. Growing a Business


132. Religion

133. Mid-Life Crisis

134. Life Purpose

135. Christian

136. After life

137. Inner Peace

138. Meditation

139. Spirituality

140. Intuition

Shared Common Ground

141. Specific Age

142. Specific Location

143. Networking

145. Language

146. Specific Religion

147. Specific Life Experience

148. Specific Profession

149. Acceleration

150. Specific Nationality

The key is to use your passion, experience, expertise, and understanding to choose a niche.  Dive in and give it your all. From there, you will grow and learn to trust yourself more and more. 

Here are also 5 Best Practices to Manage your Coaching Business Effectively.

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  • Christiana Wayne


    July 1, 2021 at 6:45 am

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  • Walker


    November 22, 2021 at 8:32 pm

    Good article. I am dealing with some of these issues as well..

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